Blog / Do I need a website if I already have a Facebook page?
Do I need a website if I already have a Facebook page?
Short answer: Keep your Facebook page, but add a simple website. A page is useful and reaches many people, yet Meta controls it. A website gives you one address you control for your hours, services and phone number. If you have no time or budget yet, a page alone is fine for now.
If your customers already find you on Facebook, it is fair to ask why you would build a website too. The honest answer is: a Facebook page is a good start, and a website is a safety net and a shop window that you control.
Why keep the Facebook page
Facebook still reaches most Americans. In a Pew Research Center survey run from February to June 2025, 71% of US adults said they use Facebook. Only YouTube was higher, at 84%, and Instagram was at 50%.
So if your customers are local adults, many of them are on Facebook already. Posting there costs nothing but time.
What a Facebook page can't do for you
You don't own it. Meta can restrict a business account for policy violations, suspicious activity or incomplete verification. Its help page on disabled or restricted accounts says you start at Meta Business Support Home, and that to request a review you must be an admin on the account. While that is being sorted out, your customers may not be able to reach you there.
It is not the best place for the basics. A customer who wants your prices, hours, service area and a phone number has to scroll through posts to find them. A website puts each of those in one obvious spot.
It gives Google less to work with. Google says how well-known a business is depends partly on how many websites link to it, and that businesses with complete and accurate information are more likely to show up in local search results. A website is one more place for that information to live. Google does not say a website is required, and nobody can promise a ranking.
What a simple website adds
- One address you can put on your van, your cards, your Google listing and your Facebook page.
- Your services, prices and hours in plain sight.
- A copy of your basics that still works if a social account has a problem.
You don't need much. Three to five pages is plenty for most local businesses: home, services, about and contact. See what that looks like in our example websites, or compare the free builders.
When a page alone is fine for now
If you are just starting out, take orders by direct message and have no budget or time, a Facebook page is a reasonable first step. Set a date to add a website, though, like the day you print your first business cards.
A simple plan
- Keep posting on Facebook.
- Make a one-screen website with your phone number, hours, area and services.
- Put the website address in your Facebook page's contact details and in your Google listing (see Google Business Profile or a website).
- Check that your name, phone number and hours match everywhere.
The last step matters more than it looks. Mixed-up hours or an old phone number on one of your pages costs you customers, and it takes five minutes to fix.
Where a free bizhq site falls short
bizhq gives you a free website with three to five fixed pages. It has no store and no booking calendar of its own. Customers can call, text or email you, send a message through the contact form, or tap a Book button that opens the booking app you already use. If you need online payments or bookings on the site itself, look at a paid builder.
If what you mainly want is your own .com and business email, we also offer both, set up for you, as an optional extra. See what it includes.
See it on a sample site
These are made-up businesses built on the free plan, so you can see how a finished site looks and reads on your phone.
Want a free website for your business?
bizhq builds one for you to edit from your phone. No credit card, no hosting fee.
Sources
- Pew Research Center: Social media fact sheet (2025 survey), checked September 20, 2026
- Meta Business Help Center: Troubleshoot a disabled or restricted account, checked September 20, 2026
- Google Business Profile Help: Tips to improve your local ranking on Google, checked September 20, 2026
More from the blog
- Google Business Profile or a website: which comes first?
If you have an afternoon and only one job to do, do your Google Business Profile first. Here is why, and what the website adds after that.
- Free website builders that are actually free (2026)
Wix, Canva, Carrd, Durable, GoDaddy, Google Sites and bizhq compared on what the free plan really gives a local business, using each company's own pages.
- Does a free web address hurt trust?
A free address is not your own .com. Here is an honest look at what that costs you, when it matters, and how to get your own domain later.